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Read Startup is an in-depth startup case study newsletter that helps students, young professionals, new founders, and curious business readers understand how real companies grow, win, fail, and make strategic decisions.

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Yahoo Said No to $44.6 Billion
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ABOUT 18 HOURS AGO • 4 MIN READ

Yahoo Said No to $44.6 Billion

05 November Yahoo Said No to $44.6 Billion Hey Startup enthusiasts, This this is Read Startup. Twice a week, we pick one company's boldest call and take it apart so you can see the machinery underneath. Today's case: Yahoo The move: Holding out for $4 more a share against the only serious buyer in the room The puzzle: Two years earlier, Yahoo heard the same kind of "no" from a startup, and that "no" was brilliant Your takeaway: A practical test for deciding when to sell and when to walk away...

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